The Diagnosis:

PBS set out to unify their brand by hiring an external consulting firm to preform an overall brand audit. The audit revealed that the PBS brand was splintered.

The Treatment:

A collaborative brand solution was reached and applied throughout the entire PBS art department and past on to all of their clients.

Award-winning PowerPlay TV Guide Advertisement.

16th Annual Broadcast Design Association Award Winner!!!

Lots More To Come!!!

The Result:

The PBS art department received over 5 years of great service from Dr. Moyo. In return Dr. Moyo observed invaluable working knowledge of how real branding actually works!

I am not a doctor, but I play one on this website!

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